Celebrate the annual global Adobe Max Conference by creating a campaign poster using “MAX” as the candidate. This visual should convey the Adobe Max experience, and illustrate why “MAX” is the obvious choice for creatives who wish to learn the latest technological advancements in their field.
LAAUG – Los Angeles Adobe Users Group. The Group sponsored a poster design contest for Los Angeles area artists, the criteria of which is addressed in the above Project Brief. This was the winning entry.
Titled “Out With the Old,” I juxtaposed two entirely different graphic design styles into a cohesive whole: An antique 1800’s poster and a modern 3-D version of the iconic Adobe logo. The floating logo separates itself from the past and brings us in to the future, celebrating Adobe’s latest suite of creative software.
- Photoshop
Art direction, graphic design, production art and copy writing from concept through completion.
